Gian Paolo Balboni, Head of Innovation Trends, Telecom Italia
Gian Paolo Balboni has spent 25+ years working in Telecom Italia, with focus on R&D projects. From 2002 to 2006 he has been working as Senior Program Manager for Telecom Italia Lab, supervising research projects for Digital Media services, including DTT, IPTV and DVB-H.
He is currently Head of Innovation Trends in Telecom Italia Lab, and his responsibilities includes monitoring of Telco-Media convergency, both from technological and business evolution viewpoint. Since 2005 he has been actively working on Audience Measurement and other enabling techs that will allow introduction af advertising in convergent services delivered by Telcos.
Gian Paolo Balboni has spent 25+ years working in Telecom Italia, with focus on R&D projects. From 2002 to 2006 he has been working as Senior Program Manager for Telecom Italia Lab, supervising research projects for Digital Media services, including DTT, IPTV and DVB-H.